By: Dur-e-Sabih Halal clothing is a modern topic in the fashion world. Nowadays, Halal clothing has become a sensation. Many people do not know about the growing market for halal clothing. Introducing new Halal clothing items can become a leader in the business world. If you want a profitable business in Halal clothing, there are several ways to be successful. Today, the business world has opened doors for unique ideas like modest clothing. For a halal clothing business, one must understand the basics. The Basics of Halal Clothing The word “halal” is an Arabic word that means permitted or lawful. In Islam, certain goods, foods, acts, and clothing is not allowed for Muslims. The halal/haram is not applied to food and behaviors only. Islam preaches halal clothing that encourages modesty. Islam has set certain rules for Men and Women regarding clothing. Halal clothing is the way of clothing that is according to Shariah laws. You can better understand Halal clothing by reflecting on the Muslim lifestyle presented by Muslim Pro. Some of the Islamic rules regarding clothing for Muslims are:
So, the concept of halal in Islam is not limited to food only. Many aspects of life in Islam are guided by the principles of Shariah and the Qur'an, including clothing. Principles of Halal Standards The Halal World Institute has made a set of standards that defines matters of halal and haram for Muslims. Like food, halal clothing standards guide clothing patterns according to Islamic teachings. These principles of Halal clothing are based on aspects like:
The above aspects are useful for those who want a profitable Halal clothing business. The Organization of Islamic Cooperation (OIC) helps us to be aware of Halal clothing standards. The following 5 tips can help you kick-start a profitable halal clothing store. 1. Learn about the Standards of Halal Clothing It is important to know about Halal clothing before starting a business. The standards of modest clothing in Islam guide us to dress better. The production of your halal clothing items should be based on Islamic teachings. Your items for sale should be made according to the rules of Islam. Things like fabric, design, and style are important to make modest clothing items. One must consider Islamic ways of production for their business. 2. Pick Clothing Items Halal clothing includes various items such as burqas, scarves, niqabs, etc. To make your clothing store a brand, you must pick items that are demanded by a majority. A basic tip for introducing your store is to choose a niche. You can give your clothing store an Islamic niche. The products you sell should be according to the teachings of Islam regarding clothing. Try to include clothing items for both men and women creatively. Another very helpful tip is managing your production according to the weather. Having a business plan in hand can help you a lot. Your production line should be able to produce items most demanded during different times of the year. 3. Market Your Work Digitally Digital marketing is very important for businesses in the modern world. Making a halal clothing website will enhance your sales. You can use your website to sell your items and convey Islamic teachings. Besides selling your items, you can help Muslim men and women learn the importance of halal clothing. Making a halal clothing website might not seem like a big deal, but in the long run, it can help you with profits. Halal clothing is a new and unique business and you should market it effectively. Additionally, a website will help your customers communicate with you. So, making a website for your store should be one of the first things to do on your list. 4. Know Your Customers Customers play a very important role in making your business successful. Your business strategy should entertain the changing preferences of customers. Additionally, you should always follow the feedback from customers. Many businesses fail because they do not change strategies according to their customers. Since Halal clothing is related to Islamic beliefs, your items must satisfy the beliefs of Muslims. Having authentic knowledge of Halal clothing is very important for this kind of business. Many Muslim men and women can have different views. You must be able to follow the standards common among Muslims. Research regarding Halal clothing is crucial for religious teachings. One must not start such businesses without knowing different viewpoints. Also, make shopping easy and reliable for your customers. It would help if you did not force them to walk the extra mile to buy your items. So, provide convenient ways of shopping for your customers. 5. Follow the Trend Although it is very important to follow the Islamic principles of clothing strictly, you must be creative with it. You can use trendy colors for Halal Clothing items. It would be best if you worked on making your brand unique. Your clothing items need to compete in the market. New and attractive designs for your items can enhance your business. It would help if you strive to achieve designs that do not ignore Islamic teachings. Modest clothing is not followed by Muslims only. Nowadays, non-Muslims are also attracted towards items for modest clothing. A Halal clothing store that provides suitable items for non-Muslims can be very profitable. So, your creativity can provide a common ground for both Muslims and non-Muslims. Conclusion Halal clothing is a new field in business. The fashion of modest clothing has achieved an important place in the fashion world. Starting a Halal clothing store is a unique way of making profits. To achieve that, one must understand the Islamic rules of clothing. As Muslims, we should always know the difference between halal and haram. By choosing the business of Halal clothing, one can contribute towards spreading Islamic teachings to others. Author Bio
Dur-e-Sabih provides ghostwriting and copywriting services. Her educational background in Accountancy helps her in tackling topics ranging from career and business productivity to web development, finance, and digital marketing.
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